Ball Group

Ball Group

Women’s fashions

Ball Group develops, markets and sells women’s fashions in the plus-size segment under the Zizzi brand. Zizzi has been leading the way in plus-size fashions since 2000 and is one of the Nordic region’s fastest-growing brands in the international plus-size segment with more than 100 concept stores in Northern Europe and the online platform zizzi.dk.

Strategy

Axcel’s development strategy involves continued geographical expansion, more shops and increased wholesale revenue for the plus-size concept. The goal is to consolidate Zizzi’s position in the Nordic region and move into selected European markets in the longer term.

Ball Group

Headquarters
Denmark
Axcel’s investment
01-12-2007
Axcel's ownership
92%
Revenue
DKK 400m
EBITDA
DKK 16m
Employees
334
Responsible partner
Asbjørn Mosgaard Hyldgaard
CEO
Kuno Kildetoft Mehlsen
Annual Report
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Photos